For organizations that have several branches and are interested in providing a uniformed training package to their employees, it’s essential to consider creating multi-language eLearning content.
However, with the rapid and continuous outbreak of COVID-19, its benefits have only intensified. According to a recent study, the global eLearning market will likely reach $325 billion in the next five years.
That’s to show how popular the industry will become in the nearest future. In case you don’t know, eLearning helps to address most of the challenges that organizations are now facing as a result of the deadly virus.
One of the problems is travel, and with eLearning content, you can provide your employees with the right training, which will help them become more productive for your organization, without worrying about moving from one location to another.
Apart from bigger companies, even smaller companies looking to reach out to a large audience, with their eLearning content, also need to consider using multiple languages.
Well, there are lots of benefits attached to doing that, and in this post, we’ll be sharing with you some of them. However, before going to that, let’s have a quick look at what multi-language eLearning content means below.
What is multi-language content?
According to many people’s belief, multi-language eLearning content can be created by translating words into another language. Well, in the actual sense, there’s more to it than just that.
For you to create multi-language eLearning content, there’s a need for you to go even deeper and consider the cultural context.
So, by definition, multi-language eLearning content is the process of adjusting content to meet the cultural and academic needs of different learners from specific regions of the world.
For instance, you’re interested in creating a tax compliance-related topic in multiple languages. It’s worth knowing that this course is largely influenced by local rules and regulations.
As such, apart from translating the words, it’s also essential that you must modify the content, based on the local rules and regulations. Apart from that, you also need to adopt different cultures, including numbers and date formats, alternate currency, and using the right wordplay.
That said, let’s now look at the benefits of creating multi-language eLearning content.
Benefits of creating multi-language eLearning content
1- Better employee connect
Unarguably, one of the essences of creating eLearning content for employees is to improve their work behavior and performance, so they can become more productive for the organization.
Furthermore, there’s a high chance that employers will want to achieve this for all their employees, irrespective of the branch or location. That’s where the introduction of multi-language e-learning content comes into the scene.
By providing your global audiences with online training in their language and cultural settings, you’ll surely achieve your desired goal across the board.
On a final note, employees will most likely get a better understanding of what you’re passing across to them if the information is delivered in their languages.
2- Greater reach
By converting your eLearning content to multiple languages, there’s an assurance that you’ll be able to attend to more people from anywhere around the world.
And in the long run, that means your organization will achieve more growth and gain a more competitive edge over other organizations that only focus on a single language.
The truth remains that there exist a lot of people out there, who are most likely interested in what you’re offering. One of the ways to get across to them with your products is by delivering your eLearning content in multiple languages.
3- Improved learning engagement across the board
Another benefit of delivering your eLearning content in multiple languages is that it helps organizations to achieve an improved learning engagement across the globe.
Have you recently checked your data to see how people are engaging with it across the world? If yes, you should notice that you get more engagement in English-speaking countries.
In case you’d like to increase the engagement level, one better way to do that is by introducing your eLearning content in different languages. That’ll enable you to reach out to more audiences, thereby achieving more engagement.
4- Compliance with certain laws
In case you don’t know, there are some places around the world, where you’ll have to translate your content, as part of the law of the territory. Supposing you need to reach out to your employees in such places, there’s a need to create the eLearning content in the specified language.
The benefit of that is to be able to reach out to your audience, while at the same time, you’re complying with the laid down laws of the country.
For instance, if you’re to reach out to your employees in Wales, you might have to present your eLearning content in two languages, English and Welsh, as part of legal requirements – though, not in all cases.
